W&G
The Global Source for Quality Research in Media, Entertainment & Telecommunications
Wilkofsky Gruen Associates Inc.
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W&G The Global Source for Quality Research in Media, Entertainment & TelecommunicationsWilkofsky Gruen Associates Inc.
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New
Publication : "The Outlook for Broadband Introduction Broadband Internet
access passed the 12 million subscriber threshold, making it one of the fastest
growing technologies in terms of penetration growth. Yet, subscriber growth has fallen well short of expectations.
Broadband has had trouble penetrating businesses, most households
continue to use dial-up, and there have been a number of high profile
disappointments. Well-financed DSL
providers such as NorthPoint Communications and Rhythms NetCommunications went
out of business and Covad Communications only recently emerged from bankruptcy.
The much heralded cable modem ISP, Excite@Home, also went out of business
and AOL announced a cutback on its broadband marketing efforts.
Cable system operators and telephone carriers have looked to broadband as
a major source of revenue growth and thus far broadband has underdelivered. What is the future
of broadband? Will broadband take
off? Will the huge investment in infrastructure pay off? Who will prevail in the cable-DSL battle for broadband
subscribers? Will new technologies
such as fiber, satellite, and wireless, supplant DSL and cable?
How important is pricing? How
important is content? What will it
take for broadband to succeed? The
Outlook for Broadband will
provide insights and actionable information into these and other strategic
issues. Using our longstanding and successful proprietary simulation
techniques, we analyze the underlying supply and demand drivers affecting the
broadband marketplace. Taking these
factors into account we provide a detailed landscape of the broadband industry
annually over the next five years. Here
are some of the topics and issues included in our profile.
The
Outlook for Broadband will
provide answers to the strategic issues facing cable operators and telephone
carriers in today’s challenging environment.
The report will address the economics of broadband, regulatory and legal
issues, technology issues, and the underlying drivers and impediments to
broadband growth in the post 9/11 economic and media environment.
The report contains a host of forecasts, extensive historical
information, and analytic insights that will help operators and industry
followers navigate the increasingly complex competitive environment.
The Outlook for Broadband will
provide the details and the actionable information that will assist broadband
providers in their decision-making process on a day-to-day basis. Call 212-279-4600 or request by e-mail to order your copy today! |
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